Kent State University

Public Relations

About the Program

Public relations majors study the strategic management of communication and relationships between organizations and their key publics. Students develop skills in written, verbal and visual communications, as well as in research and strategic thinking. Graduates usually secure positions in public relations firms or with public relations departments at corporations, nonprofit organizations and government agencies.

Requirements: 2010-2011 Catalog (Pink Color)

Download the detailed requirements in PDF format

Liberal Education Requirements and Orientation 37
Journalism and Mass Communication Courses 41
JMC 20003 Intro to Mass Comm. 3
28001 Principles of Public Relations 3
20004 Media Writing 3
26001 Newswriting 3
38002 Public Relations Case Studies 3
48001 Media Relations and Publicity 3
48002 Public Relations Tactics 3
48006 Public Relations Publications 3
40016 Law of Advertising & Public Relations 3
48003 Public Relations Online Tactics 3
48091 Seminar: Public Relations Campaigns 3
40010 Ethics and Issues in Mass Comm. 3
40092 Internship 1
Choose one of the following:
JMC 26007 Print Beat Reporting 4
26008 Broadcast Beat Reporting 4
Additional Degree Requirements 36
VCD 37000 Visual Design for Media: Advanced 3
ACCT 23020 Intro to Financial Accounting 3
COMM 15000 Intro to Human Communication 3
30000 Research Methods 3
ECON 22060 Prin. of Microeconomics 3
22061 Prin. of Macroeconomics 3
HIST 12070 History of US Formative Period 3
HIST 12071 History of US Modern Period 3
M&IS 24163 Principles of Management 3
MKTG 25010 Marketing 3
45045 Advertising and Promotion Management 3
POL 10100 American Politics 3
Any upper-division marketing course 3
Choose one of the following:
ENG 30062 Principles of Technical Writing 3
30063 Business and Professional Writing 3
30064 Argumentative Prose 3
30065 Expository Prose Writing 3
Any upper-division English course 3
General Electives (Courses must be outside the School of Journalism and Mass Communication. Number of electives needed depends on how the student utilizes double counting policy and whether a student chooses to get a minor) 10


Minimum Liberal Studies Requirement: 65 hours

Minimum Upper-Division Requirement: 39 hours

Minimum Total Requirement: 124 hours

Previous Catalog Requirements

If you are not from the current catalog year, please download your catalog requirements in PDF format below. Your catalog year is determined by the year in which you officially entered the University.

2004 - 2005 (PDF) (Cherry Color)
2005 - 2006 (PDF) (Banana Color)
2006 - 2007 (PDF) (Blueberry Color)
2007 - 2008 (PDF) (Salmon Color)
2009 - 2010 (PDF) (Grape Color)

Advising Information

For more information contact the sequence coordinator, Bill Sledzik, at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .