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Imagine living in the same residence hall as people in your
Introduction to Mass Communication class.
Two years ago, 64 students did that and joined the CCI Commons,
short for the College of Communication and Information Commons,
located in Verder Hall.
Now, 106 students, including 80 freshmen, are enrolled in
the theme community, which was created to help boost retention
rates in the College of Communication and Information.
“We’re trying to tie in academics and social
life,” said Program Coordinator Marianne Warzinski.
“We want to make sure that when they leave the classroom,
learning doesn’t stop.”
CCI Commons offers study groups, special programs and socialization
for students with similar majors. The program is open to
any student in Communication Studies, Visual Communication
Design, Journalism and Mass Communication and Library and
Information Science. Students from the Information Architecture
and Knowledge Management program are also able to join.
Focusing on retention
The CCI Commons retained 43 percent of its “core”
members, or those living in Verder Hall, between this year
and last. This number reflects only the retention of CCI
Commons members, not CCI majors overall.
“There were people last year who never lived in Verder
but still came to things,” Warzinski said. “If
we had strict rules, like you have to live here, then I would
have a better idea what my numbers are.”
The CCI Commons retention rate would probably be higher
if it counted students who are still active in CCI Commons
but don’t live in Verder anymore, Warzinski said, citing
the fact that many upperclassmen choose to live off-campus
or in newer, air conditioned residence halls, such as the
recently built Centennial Court and Honors College halls.
She said about four juniors and seniors match this description,
which increases CCI Commons retention to about 50 percent.
Attracting Communications Studies majors
Last year only one Communications Studies student was a member
of the group, which is still dominated by JMC and VCD students.
“A lot of people don’t come
in as comm majors,” Warzinski said. “They find
it.”
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But
this year, there are at least four Communications Studies
majors signed up for the Commons, and Warzinski said she
expects this number to grow because of increased recruitment
efforts by the Communications Studies program.
Taking advantage of CCI Commons programming
Although Commons members aren’t required
to live in Verder Hall, rooming there makes it easier to
take advantage of weekly programming, advising sessions,
study groups and social events, Warzinski said.
Learning from last year’s problems,
Warzinski is planning changes to the CCI Commons mentoring
program where students work with a faculty member to plan
a special project.
“Some of the groups weren’t
meeting unless I called a meeting,” she said. “This
year I’m planning less faculty involvement and more
student involvement with three or four students in a group.”
Last year, one of the most successful projects
was a student film festival, which drew more than 60 members,
Warzinski said.
“It’s just a matter of
finding the right ideas and getting the right people,”
she said. “We have to find a common interest to be
more productive. It’s just some sort of way to get
them to interact with each other.”
Networking with professionals
In addition to academic programs, Warzinski
also brings in communication professionals to talk with students
about career opportunities.
“If I bring a professional
in, they bring their business card,” Warzinski said.
“Maybe this is a Kent grad and they hire Kent students
or they use Kent interns. One of these students could end
up working for them.”
--Jennifer Farquhar
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