CAR reporting has 'a lot of impact,' says WJW reporter Tom Merriman

By Bethany Jones

“It is so important to start stories with a lead or a tip as opposed to taking database numbers and trying to make them work magic for you,”

said Tom Merriman, WJW Fox 8 I-team

reporter in Cleveland.

That's what Merriman and his colleagues did two years ago.

They received a tip that hundreds of bus drivers in the Cleveland Municipal School District were showing up to work . . . without bus routes.


Drivers would hang out in the bus garage and play pool while still collecting a paycheck, he said.

School Bus Bloat, his series of 25 stories that ran over a 14 month time period, investigated the Cleveland Municipal School District's transportation department and won a 2005 IRE medal, the highest IRE honor.

Merriman said he had no idea that the tip he received was about to unravel a web of


Cleveland Fox 8's Tom Merriman (right)

deception throughout the district.

“It’s not your classic computer assisted reporting story, really it was getting at the source documents that was the critical piece,” he said.

He began his investigation by filing a Freedom of Information Act request for the duty logs of the bus drivers. He found the district had 206 spare drivers, almost 100 percent of the 10 percent requirement for second stringer drivers.

CAR data refute claims

Merriman also investigated the claim that city buses were packed with students. He requested the database of bus riders, and through CAR, found that the district had inflated the number of kids riding the buses by over 3,000 students in order to collect more funding.

CAR reporting became very helpful and essential as the story progressed, he said.
Merriman’s reporting led to the firing of two top managers of the transportation department, 124 bus drivers, and the resignation of the District CEO. Multiple outside reviews of the department were done and the district was ordered to repay $725,000.

“It had a lot of impact,” he said. “To be involved in a story that has real impact is just satisfying and rewarding”

Merriman said he learned CAR skills by attending IRE seminars, Poynter Institute Workshops, and through a friend who had tremendous CAR skills. He said while he knows his CAR skills are not the best; it is a tremendous skill for reporters to have.

“It’s (CAR) a tool for journalists, it does not replace journalism,” he said. “I think for people doing investigative reporting it’s critical; for daily reporting it’s useful.”

New grads need multimedia skills

Merriman said reporters are also going to have to develop multimedia skills because of the changing industry. Future journalists must be aware of how fiercely competitive the journalism field is and what a huge role convergence is going to play.

“Print reporters need to learn video, broadcast need to learn how to write for the web,” he said. “There’s a lot of thinking to do about how this is going to unfold and a lot of ethical questions people are going to have to face.”

Merriman said the one thing he wants college students to remember while doing computer assisted reporting is that it is crucial to start with a tip.

“They (students/reporters) assume they will find a story by examining data and sometimes it is just not there. It can fall apart and it can waste a tremendous amount of time.”

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Danielle Cervantes, San Diego Union-Tribune

Dave Davis, Cleveland Plain Dealer

Dan Keating, Washington Post

Tom Merriman, Fox 8 Cleveland

Doug Oplinger, Akron Beacon Journal

Craig Pittman and Matthew Waite, St. Petersburg Times

Mark Schaver, Louisville Courier-Journal

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