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Fred Endres spent a year as a Moulton Hall Scholar experimenting
with online writing styles and studying digital design so that he
would be better able to "teach the gospel of non-linear writing."
People read from a computer screen differently than they do from
a traditional newspaper, so journalists have to learn how to best
communicate through this new medium, the news sequence professor
says.
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Endres introduces students to non-linear writing techniques
to facilitate story-telling in an unstructured, non-chronological
format.
"Students are entering a
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whole new world of layers, links and non-linear writing," says
Endres.
The Web allows reporters to tell their stories in different, enhanced,
ways. They may add not just still photographs, but video, audio
and interactivity.
Writing, designing and conceptualizing a Web news story involves
using different elements to better tell the story. And, it requires
thinking about how the audience reads differently on a computer
screen. Information has to be in shorter blocks, with sharp, concise,
dynamic writing.
"Stories can be told in a much more compelling manner,"
Endres says. "But, students need to learn how to think about
this different approach to reporting and producing." The bottom
line, however, Endres says, is always good story-telling.
Courses in Online Journalism and Collaborative Online Producing
were developed by Endres to teach students how to write and produce
news and features for the Web.
The theoretical concepts of convergence and collaboration are turned
into actual practice in Endres' classrooms.
In the Online Journalism class, students develop their own online
news sites and produce stories on campus events for it. They even
take their own digital photographs.
"They learn about almost the entire process of producing a
news site," Endres says, "from reporting and writing,
to design and graphics, to file management."
The class has print and broadcast majors in it and there is a lot
of "cross pollination" of ideas, while they're all learning
a new way of thinking and writing, according to Endres.
Endres is Web Editor of the 300-page JMC
Web site. He has used it to create an outlet for advanced students
in Collaborative Online Producing to apply their new skills. Students
provide major feature articles and news packages for the site.
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Endres designed the Collaborative Online class
to encourage teamwork among students from different JMC disciplines
including photography, broadcast and print journalism.
Each team has a writer/reporter, a videographer,
a still photographer, and a graphic designer. And, during the course
of the semester, everyone gets a little cross-training in other
fields.
"Students are getting a practical example
of what convergence and collaboration are all about," says
Endres.
Adapting his knowledge and skills of print news
to the Internet meant acquiring knowledge of hardware/software as
well as emerging trends of information design. His experience as
a Moulton Scholar helped in that respect, he said.
Endres isn't intimidated by constantly evolving
media. Cutting-edge technology necessitates cutting-edge teaching.
"It is really exciting and challenging
because it is always changing," says Endres.
Story produced by Val Kelly
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